Maya Kosoff really hits hard on the emotional appeal. She appeals to pathos by talking about the percentages of suicide in the article, "Facebook is Hiring A Small Army To Block Murder and Suicide Videos.". This emotional point of view really hooks the reader in and taps into their emotions in order to keep the reader reading. She also uses logos by talking about the number of people hired to specifically target users on Facebook live who intend to kill themselves through the internet. This gives the read somewhat of hope by telling them that people are there for those who need help. Without this second appeal the reader would have been left in a depressed mood. It is obvious that Maya has a sort of serious tone because she talks about how Zuckerberg hiring a mental health team to specifically deal with these people allowing for thousands of lives to be saved. Maya most likely wrote this article to inform common people that Facebook is not supporting these suicides and murders in order to preserve Facebooks popularity among common people.